The badge is so poor, communicates nothing about who we. Our club has so much history and heritage that could have been central to our visual identity. I think the general perception of FFC among the wider football community, which can be summed up as ‘meh,’ is a result of that badge. There should be a reboot, I thought the Thames/nautical look they released last year was more interesting. (Yes, I work in marketing!)
I think the badge is fine. Not great, not awful. But is VERY identifiable as Fulham FC now, and I think that is the point (anyone who says the FFC initials are not immediately obvious is talking ish). It's not a confused jumble of symbols or an overly pretentious 'artsy' design. It's a bit like the club itself:simple and effective. It works practically as a vivid 'stamp' on any merchandise. At the risk of sounding too w@nky, for me the angled Fs genuinely bring to mind the Johnny Haynes roof.
Nodding along to all of this. It's so synonymous with the club now, whether you like it or you don't. I hadn't thought of the JH roof - a happy accident!
The badge is so poor, communicates nothing about who we. Our club has so much history and heritage that could have been central to our visual identity. I think the general perception of FFC among the wider football community, which can be summed up as ‘meh,’ is a result of that badge. There should be a reboot, I thought the Thames/nautical look they released last year was more interesting. (Yes, I work in marketing!)
I think the badge is fine. Not great, not awful. But is VERY identifiable as Fulham FC now, and I think that is the point (anyone who says the FFC initials are not immediately obvious is talking ish). It's not a confused jumble of symbols or an overly pretentious 'artsy' design. It's a bit like the club itself:simple and effective. It works practically as a vivid 'stamp' on any merchandise. At the risk of sounding too w@nky, for me the angled Fs genuinely bring to mind the Johnny Haynes roof.
Nodding along to all of this. It's so synonymous with the club now, whether you like it or you don't. I hadn't thought of the JH roof - a happy accident!
Not a fan of the design personally because it is too close to the NSDAP flag for my liking.
That's because you are a crazy person who needs to get out of the house more